Health and Beauty

Skin Care Paula Begoun

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    • Learn how to solve skin concerns like eczema, rosacea, milia, and keratosis pilaris
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    The Original Beauty Bible: Skin Care Facts for Ageless Beauty
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How to deal with and soothe sensitive skin

Paula Begoun , founder of skincare brand Paula’s Choice, who has made it her mission to unravel the myths and mysteries surrounding skincare. "You might use a product for years quite happily, then suddenly become allergic to it overnight. Other times you will know within minutes of using a new cosmetic that it disagrees with your skin."

To determine your likelihood of having sensitive skin you need to consider three things: your history of reacting to products and external irritants; how easily you blush; and how easily you tan. Anyone with a history of eczema, asthma, hay fever or skin irritation, who blushes easily and rarely tans is highly likely to have sensitive skin.

Along with a growing number of skin experts, Paula believes all skin should be treated as sensitive. "Perfume has no active role in skincare and alcohol should always be avoided, as well as harsh detergents. So no matter how tough you think your skin is, treat it as if it is sensitive and you will avoid the inflammation and irritation that is now linked to skin ageing."