Health and Beauty

Skin Care Paula Begoun

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    The Best Skin of Your Life Starts Here: Busting Beauty Myths So You Know What to Use and Why
    Book (Beginning Press)

    Beginning Press

    List Price: $16.95

    • Facts on over 300 of the most common, effective, and controversial cosmetic ingredients
    • Learn where skincare stops and cosmetic procedures can help
    • Expert makeup tips you can really use
    • All the details on putting together your best skincare routine
    • Learn how to solve skin concerns like eczema, rosacea, milia, and keratosis pilaris

    The Original Beauty Bible: Skin Care Facts for Ageless Beauty
    Book (Beginning Press)

    Beginning Press

    List Price: $22.95

Paula's Choice Skincare Embraces Analytics with Transform Partnership

Transform Inc., which offers a groundbreaking platform for optimizing revenue by applying machine learning to vast stores of internal revenue and marketing data, is incredibly excited to begin its partnership with Paula's Choice Skincare, a revolutionary skincare brand for all skin types and concerns. Transform will enable Paula’s Choice to enhance market opportunity by assessing customer behavior, growing existing revenue streams and exploring new routes to revenue.  

Transform’s RevTech platform provides strategic recommendations to address key factors affecting a company’s profitability by leveraging customer, sales and marketing data. By aggregating and cleaning up all available performance data, allowing it to work together to produce marketing, pricing, sales and product findings, RevTech can then apply its intelligent bots that use machine learning to produce role-based recommendations. The end result is that businesses can capitalize on the decision-making power of big data analytics to deliver on growth initiatives.