Health and Beauty

In Love With Bodycare Deodorant

Stephanie Capuano

State’s ethos is to deliver products full of natural ingredients that work for teenage guys skin and are free from ingredients that cause skin sensitivity. As well as creating a range of hair, skin and body care products that are actually effective, we ensure everything is fully vegan and cruelty free too.

What are the core ingredients and how do you find inspiration in creating new products?

When it comes to food, everyone knows that organic and natural produce is better for you, but it seems this logic hasn’t yet hit the same critical mass in the skin care industry. The fact is we all use skin care products, whether it’s a soap bar or a moisturiser or lip stick or all of the above. It’s also a fact that our skin is porous and absorbs much of what is applied to it and that includes the long list of harmful chemicals contained in the majority of body care products sold today, especially to kids. So we only formulate with the best natural active ingredients we could find that would benefit the skin of teenage boys. We use ingredients like lactic acid, one of the most popular alpha hydroxy acids (AHAs) in skin care today and a powerful ingredient that helps reduce acne breakouts. The multi mineral composition of magnesium, copper and zinc helps boost cell metabolism and the immediate availability of oxygen to the skin which helps restore radiant, better toned and healthier looking skin. And witch hazel and tea tree are renowned for their antiseptic, antibacterial and anti-inflammatory properties, all vital in an effective skincare regime for teens. In terms of inspiration for new products, we listen! We listen to our end users, teen boys, and to their mothers about what’s missing from their routine that would make the whole process of teen grooming a little bit easier as they navigate the choppy waters of adolescence.